ACCELERATE YOUR SPONSORSHIP SALES PERFORMANCE

WHAT IT IS

A full-day workshop - led by Gavin Roth and co-facilitated by Tim Rooney or Francesco Lentile - that uniquely blends training in core sales fundamentals with sponsorship/partnership sales best practices, all in an interactive manner.


We limit the workshop to 15 participants max.  Allows for a more engaging session for each attendee.

TOPICS COVERED

  • How to navigate the 3 sponsorship sales “Moments of Truth” between sellers and buyers
  • Sponsorship sales best practices
  • Social selling 101
  • How to become a master prospector
  • The traits and habits of top sales people
  • Plus, we will workshop your real-world sales challenges


And we bring a sponsorship buyer to the workshop for added perspective and an extra layer of interactivity.

YOU'LL LEAVE WITH

  • Added confidence
  • Implementable tools
  • Solutions to your current challenges

APPLICABLE TO

  • Sponsorship/partnership sellers
  • Business development execs
  • Marketers who negotiate sponsorship deals
  • Executives looking to shift into sponsorship sales

WHEN & WHERE

Friday, January 31, 2020 - 9am-4:30pm at Pfaff Porsche in Vaughan, ON

FEE

  • $495/person + HST
  • Includes:
    • Continental breakfast
    • Lunch & snacks
    • One follow-up 1:1 coaching session per attendee
    • Your own laminated "Play Sheet" for ongoing reference


  • TO REGISTER: Click the "Register Today" button on this page and fill in the fields.  You'll receive a confirmation note within 1 business day.

1:1 COACHING SESSIONS

WHAT IT IS

Part mentoring...part coaching...part reinforcement.  


Each session is a 1:1 with Gavin, highly focused on your current sales challenges.


These sessions are a way to sustain the momentum from the Accelerate Your Sponsorship Sales Performance Workshop.


Also a great way to provide your sales execs with an independent mentor/coach to help them maximize their potential. 

WHAT WE'LL COVER

  • Your current sales challenges
  • The habits that lead to success in sales
  • Sponsorship sales best practices

APPLICABLE TO

  • Attendees of the Accelerate Your Sponsorship Sales Performance Workshop who are looking to reinforce lessons learned and discuss ongoing challenges.
  • Property-side sponsorship/partnership sales executives looking to optimize their results and acumen in a 1:1 manner.
  • Managers who want to align their reps with an independent mentor/coach.

WHEN & WHERE

GTA: Offered in person


Outside the GTA: Offered via Skype


Gavin to work with each participant on a mutually convenient date and location.

FEE

  • 3 x 1:1 Coaching Sessions = $1,200 + HST
  • 5 x 1:1 Coaching Sessions = $1,750 + HST
  • 10 x 1:1 Coaching Sessions = $3,250 + HST


NOTE: These sessions can be split among your reps (e.g. buy 10 sessions and split them up between members of your team).

HOW TO PURCHASE SESSIONS

Contact Gavin to discuss the optimal plan

ACCELERATE YOUR SPONSORSHIP SALES PERFORMANCE (CUSTOM)

WHAT IT IS

A full-day workshop with Gavin Roth that uniquely blends training in core sales fundamentals with sponsorship sales best practices, all in an interactive manner.


This is a customized version of the Accelerate Your Sponsorship Sales Performance workshop.  We determine your gaps in advance and adjust workshop content to ensure a productive session.

TOPICS COVERED

We'll cover the following, plus any other areas of need.

  • How to navigate the 3 sponsorship sales “Moments of Truth” between sellers and buyers
  • Sponsorship sales best practices
  • Social selling 101
  • How to become a master prospector
  • The traits and habits of top sales people
  • Plus, we will workshop your real-world sales challenges

APPLICABLE TO

Sponsorship/partnership and premium hospitality sales and service teams

WHEN & WHERE

Available across Canada

  • I'll come to your office for the workshop
  • We can discuss a mutually convenient date

FEE

$6,995 + HST

  • Includes:
    • Opportunity to invite your full team
    • A follow up custom "Game Plan" with recommended sales strategies  


  • NOTE: If we mutually determine that more than one session is needed, I'll provide a multi-session rate.

HOW TO SET UP A WORKSHOP

Contact Gavin to discuss your needs/objectives and arrange a mutually convenient date:

Tilt Your Partnership Sales Performance

WHAT IT IS

Split into 2 half-day off-sites, this executive-level training program caters to sales teams.


Uniquely designed to coach sustainable communication skills and sales strategies that can be applied with prospects, clients and internal stakeholders. A must in this ever-changing and increasingly competitive marketplace.
 

Delivered by Gavin Roth and Shauna Barnes.

TOPICS COVERED

Day 1 – The What and the Why

  • Provides your sales team with an overview of the "Tilt Model" and a high-level understanding of everyone's own preferred Tilt…all with your current team dynamics in mind.
  • Building enhanced trust within the team
  • Enhanced self-awareness for each participant, and how that leads to agility/adaptability during the Buyer/Seller Dance

Day 2 – The How

  • How to foster stronger relationships – both externally and internally – by understanding and embracing your personality traits
  • We’ll focus on how to adapt to various personality styles, ultimately helping you to close more business.
  • We'll focus on the 3 partnership sales moments of truth, using real examples to illustrate how to navigate through a buyer's marketplace.
  • We'll take your current partnership sales challenges in advance and design an interactive group workshop session to provide implementable partnership sales strategies.

APPLICABLE TO

Sales teams at properties/organizations that rely on Partnership and Sponsorship revenue.

WHEN & WHERE

Available across Canada

  • We can discuss mutually convenient dates

FEE

$10,000 + HST

  • Basic travel and special request workshop design costs are extra.

HOW TO BOOK A WORKSHOP

Contact Gavin to discuss your needs/objectives and arrange a mutually convenient date:

STRATEGIC PARTNERSHIPS: WINNING IN A COMPETITIVE MARKETPLACE

WHAT IT IS

A half-day management team workshop with Gavin, leveraging lessons learned from Gavin's 20+ years negotiating strategic partnerships.

TOPICS COVERED

  • Identifying your gaps and determining the pathway to success
  • The 3 "Moments of Truth" in partnership negotiations
  • Assessment of your 5-Ps - Properties, People, Process, Partners and Proposition
  • Industry trends
  • Other areas you want to cover

APPLICABLE TO

  • Property-side management teams
  • Agency management teams (focus on your approach to developing new business)
  • Can be adapted to fit client-side sponsorship teams

WHEN & WHERE

  • Available across Canada
  • I'll come to your office for the workshop
  • Basic travel costs are extra (for out of town workshops)

FEE

$2,000 + HST

  • Includes:
    • Opportunity to invite your full team
    • A follow up custom "Game Plan" with recommended sales strategies 


  • NOTE: If we mutually determine that more than one session is needed, I'll provide a multi-session rate.

HOW TO SET UP A WORKSHOP

Contact Gavin to discuss your needs/objectives and arrange a mutually convenient date:

THE INSTRUCTORS

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GAVIN ROTH

Gavin is widely recognized as one of Canada’s leading experts in sponsorship sales and strategic partnerships.  A revenue strategist, sales coach and mentor, Gavin has 25+ years of experience driving results for properties like the 2010 and 2012 Olympic Media Consortium, WWE, Canadian Football League, Golf Canada and Rogers Media.


Gavin's workshops have been attended by executives from MLSE, Effix/Montreal Canadiens, Canadian Olympic Committee, TIFF, Ottawa Senators, MKTG, NBA Canada, CFL and Hamilton Tiger-Cats, among others.

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TIM ROONEY

Tim is one of Canada’s leading sales coaches, certified in the Sandler Training system.  Tim brings 35+ years experience in senior level sales and management roles with global organizations.

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SHAUNA BARNES

 

Shauna’s education and training includes a Masters in Education, as well as designation as a Co-Active Coach from CTI (Coaches Training Institute) and a Certified Tilt 365 Trainer.


With a professional background that includes leadership roles in business, education and facilitation, she brings her own unique personal experiences to the table, delivering a depth of understanding and insight that goes beyond her training as a coach.

Jordan Vader - Head of Global Partnerships, MLSE

If you’re looking to propel your career in the sponsorship industry, I highly recommend this sales training program. The workshop combines the opportunity to strengthen your sales fundamentals while building your industry acumen learning from an array of successful case studies that span Gavin’s career.  

Jennifer Frees - Senior Director, Partnerships, TIFF

With significant revenue targets and a team largely new to high level sales, we knew we needed extra support and training to get our team operating at the next level. We called upon Gavin Roth + Associates for a private sales tactics session tailored to a range of skill levels. Gavin's team was engaging and made traditionally dry sales theory feel fun, approachable, and manageable. Our junior staff felt empowered to take on bigger opportunities, and our more seasoned staff left with some new tricks. 

Peter Simpson - Business Development Officer, Toronto Zoo

I attended the Accelerate Your Sponsorship Sales Performance workshop last week and left it much better equipped to reach my sponsorship goals. I learned to recognize mistakes I was making, acquired solutions to multiple sales hurdles and met some terrific people in the business. Whether you are new to the business or a seasoned veteran, I  highly recommend this.


Ron Goldenberg - Manager, Business Solutions & Content, NBA Canada

Gavin does something I’ve never seen anyone do…He puts real buyers in a room with real sellers – and the result is real actionable insight.  In my opinion, there isn’t a single sales training solution out there that offers a better ROI than this workshop.

Joelle Elfassy - Business Development Manager, Stadium Digital

The workshop was the perfect balance between learning new insights and sharing experiences with other like-minded individuals. Gavin and Tim have helped me overcome some of my most difficult sales challenges and have also provided me with valuable skills I have already put into practice.

Michael Colley - Managing Partner, Junction Partners

Attended the inaugural workshop conducted by Gavin and Tim!  Could not think of a day more well spent!

Sales strategies, conceptual reminders on ‘discovery’, systematic thinking…  A most comprehensive program, worth every moment.

John Gullane - National Account Supervisor, CCMC Sports Group

Gavin and Tim create a perfect environment for fine tuning your sales approach and sponsorship strategy. Not only do they provide a fresh perspective on best practices, but they leave each attendee with a tangible game plan. Most notably, the workshop provides the opportunity to network and workshop with like-minded leaders in the industry -- highly recommend.

Andrew Temes - Director, Brand & Marketing Communications, Enercare

I highly recommend this course. Gavin shares his deep and valuable experience and creates a comfortable learning environment that encourages thoughtful discussion. I walked away with valuable insights and applicable models.